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Emerging Economy Analytics
A new and comprehensive framework for recognizing, modeling, and predicting business trends for the world’s Emerging Economies, encompassing income distribution, GDP growth, sectors of the economy, informal enterprises, energy efficiency and informationalization. Strategic analysis of seven countries including quantitative and demographic change and their relationship to neighboring countries and their region.
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Comparative Consumer Studies
A comparative analysis of consumer classification systems used in each of the seven countries. Detailed visual and ethnographic studies of individual’s homes from different incomes and locations that expose latent needs in infrastructure, consumer goods and services.
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Visual, Style and Design Guide
A visual documentation of color, material, finish, texture and form for each of seven countries. Detailed cultural and contextual analysis of the meaning of local iconography and visual idioms, encompassing technology products, soft interfaces, advertising content and electronic media as well as local material artifacts and recycled products.
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Emerging Societal and User Trends
A description of key societal and consumer changes observed across the seven countries under analysis including statistical indicators and projections for the future. An essential tool for the development of new products and services as well as new advertising and marketing strategies for these markets.
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Innovation Opportunity Themes
Twelve strategic focus themes for product and service innovation focusing on energy, information, social networks, infrastructure and the environment. Predictions for the future and consequences for business.
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Strategic Forecasts
Key predictions on the directions emerging economies will take in the near future and their geo-strategic and global business consequences.
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